Postear retórica: análisis de caso de dos publicaciones en la comunidad virtual Taringa!
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Abstract
Following the theoretical framework of the digital rhetoric studies, this article analyzes the rhetorical elements and strategies that operate in a number of posts or digital texts published by two users in Taringa!, an Argentine social network site. The essay will describe how the analyzed digital texts use various digital rhetoric´s elements and techniques to design their argumentative discourse. This description will show that digital spaces have their own rhetorical dynamic, which integrates and reconfigures traditional rhetoric.
Keywords: Argumentation, digital rhetoric, digital writing, social networks, virtual communities, Web 2.0