Monitoring, diagnosis, and evaluation of the effects of dissemination on heritage sites. Vettones hillforts in the provinces of Ávila and Salamanca: Las Cogotas, Mesa de Miranda, El Freíllo, Las Merchanas and Yecla la Vieja

Abstract

In this article we carry out the monitoring, diagnosis, and evaluation of aspects of significant spreading in site museums and visitable sites related to the pre-Roman Vettones peoples. The analysis focuses on the forts of Las Cogotas, Mesa de Miranda and El Freíllo (Ávila) and Las Merchanas and Yecla la Vieja (Salamanca). Once the strengths and weaknesses of these heritage sites have been detected, we make a series of proposals for improvement. This article presents different contextualization and interrelated strategies that they contribute to enhance the meaning of archeological sites open to the public as well as objects exhibited in museums spaces. To do this, we are trying various concepts such as spreading thematic interpretation, significant spreading, the latter proposes a communicative strategy focused on creating elements of union between heritage values and concept thar evoke emotions to create empathy with heritage.